diff --git a/src/bestsellers-by-category.ts b/src/bestsellers-by-category.ts
index 13231e9..fc406d9 100644
--- a/src/bestsellers-by-category.ts
+++ b/src/bestsellers-by-category.ts
@@ -212,7 +212,33 @@ export async function insertProductAnalysisResults(
       ?, ?, ?, ?, ?, ?, ?, ?, ?, ?,
       ?, ?, ?, ?, ?, ?, ?, ?, ?, ?,
       ?, ?, ?, ?, ?, ?
-    );
+    )
+    ON CONFLICT(asin) DO UPDATE SET
+      run_id = excluded.run_id,
+      name = excluded.name,
+      brand = excluded.brand,
+      category = excluded.category,
+      unit_cost = excluded.unit_cost,
+      current_price = excluded.current_price,
+      avg_price_90d = excluded.avg_price_90d,
+      avg_price_90d_sheet = excluded.avg_price_90d_sheet,
+      selling_price_sheet = excluded.selling_price_sheet,
+      sales_rank = excluded.sales_rank,
+      sales_rank_avg_90d = excluded.sales_rank_avg_90d,
+      seller_count = excluded.seller_count,
+      monthly_sold = excluded.monthly_sold,
+      rank_drops_30d = excluded.rank_drops_30d,
+      rank_drops_90d = excluded.rank_drops_90d,
+      fba_fee = excluded.fba_fee,
+      fbm_fee = excluded.fbm_fee,
+      referral_percent = excluded.referral_percent,
+      can_sell = excluded.can_sell,
+      sellability_status = excluded.sellability_status,
+      sellability_reason = excluded.sellability_reason,
+      verdict = excluded.verdict,
+      confidence = excluded.confidence,
+      reasoning = excluded.reasoning,
+      fetched_at = excluded.fetched_at;
   `);
 
   db.transaction((resultsBatch: AnalysisResult[]) => {
diff --git a/src/database.ts b/src/database.ts
index 594a182..7e499a7 100644
--- a/src/database.ts
+++ b/src/database.ts
@@ -49,7 +49,7 @@ function createProductAnalysisResultsTable(database: Database): void {
       confidence REAL NOT NULL,
       reasoning TEXT,
       fetched_at TEXT NOT NULL,
-      UNIQUE(run_id, asin),
+      UNIQUE(asin),
       FOREIGN KEY (run_id) REFERENCES category_analysis_runs(id)
     );
   `);
@@ -70,12 +70,38 @@ function ensureProductAnalysisResultsTable(database: Database): void {
     (col) => col.name === "asin" && col.pk === 1,
   );
 
-  if (!hasIdColumn || hasAsinPrimaryKey) {
+  const indexList = database
+    .query("PRAGMA index_list(product_analysis_results)")
+    .all() as Array<{ name: string; unique: number }>;
+  const hasUniqueAsinConstraint = indexList.some((idx) => {
+    if (idx.unique !== 1) return false;
+    const columns = database
+      .query(`PRAGMA index_info(${JSON.stringify(idx.name)})`)
+      .all() as Array<{ name: string }>;
+    return columns.length === 1 && columns[0]?.name === "asin";
+  });
+
+  if (!hasIdColumn || hasAsinPrimaryKey || !hasUniqueAsinConstraint) {
     database.run(
       "ALTER TABLE product_analysis_results RENAME TO product_analysis_results_legacy",
     );
     createProductAnalysisResultsTable(database);
     database.run(`
+      WITH ranked AS (
+        SELECT
+          asin, run_id, name, brand, category, unit_cost,
+          current_price, avg_price_90d, avg_price_90d_sheet,
+          selling_price_sheet, sales_rank, sales_rank_avg_90d,
+          seller_count, monthly_sold, rank_drops_30d, rank_drops_90d,
+          fba_fee, fbm_fee, referral_percent, can_sell,
+          sellability_status, sellability_reason,
+          verdict, confidence, reasoning, fetched_at,
+          ROW_NUMBER() OVER (
+            PARTITION BY asin
+            ORDER BY datetime(fetched_at) DESC, run_id DESC, id DESC
+          ) AS row_num
+        FROM product_analysis_results_legacy
+      )
       INSERT INTO product_analysis_results (
         asin, run_id, name, brand, category, unit_cost,
         current_price, avg_price_90d, avg_price_90d_sheet,
@@ -93,7 +119,8 @@ function ensureProductAnalysisResultsTable(database: Database): void {
         fba_fee, fbm_fee, referral_percent, can_sell,
         sellability_status, sellability_reason,
         verdict, confidence, reasoning, fetched_at
-      FROM product_analysis_results_legacy
+      FROM ranked
+      WHERE row_num = 1
     `);
     database.run("DROP TABLE product_analysis_results_legacy");
   }
diff --git a/src/server.ts b/src/server.ts
index 314676a..d2418e9 100644
--- a/src/server.ts
+++ b/src/server.ts
@@ -31,6 +31,8 @@ type ProductListRecord = {
   seller_count: number | null;
   sales_rank: number | null;
   current_price: number | null;
+  avg_price_90d: number | null;
+  reasoning: string | null;
   fetched_at: string;
 };
 
@@ -286,6 +288,11 @@ function getProductList(filters: URLSearchParams) {
     "sales_rank",
     "current_price",
     "product_name",
+    "brand",
+    "category",
+    "avg_price_90d",
+    "confidence",
+    "reasoning",
     "fetched_at",
   ]);
   const orderBy = parseResultSort(
@@ -309,6 +316,8 @@ function getProductList(filters: URLSearchParams) {
       sellers AS seller_count,
       sales_rank,
       current_price,
+      avg_price_90d,
+      reasoning,
       fetched_at
     FROM results
     UNION ALL
@@ -326,6 +335,8 @@ function getProductList(filters: URLSearchParams) {
       seller_count,
       sales_rank,
       current_price,
+      avg_price_90d,
+      reasoning,
       fetched_at
     FROM product_analysis_results
   `;
diff --git a/src/web/frontend.tsx b/src/web/frontend.tsx
index 454cba5..f2e22ec 100644
--- a/src/web/frontend.tsx
+++ b/src/web/frontend.tsx
@@ -91,6 +91,8 @@ type ProductListItem = {
   seller_count: number | null;
   sales_rank: number | null;
   current_price: number | null;
+  avg_price_90d: number | null;
+  reasoning: string | null;
   fetched_at: string;
 };
 
@@ -680,11 +682,16 @@ function ProductList({ verdict, onBack }: { verdict: VerdictFilter; onBack: () =
                 <th><button onClick={() => setSort(nextSort(sort, "sales_rank"))}>Sales Rank</button></th>
                 <th><button onClick={() => setSort(nextSort(sort, "current_price"))}>Current Price</button></th>
                 <th className="product-col"><button onClick={() => setSort(nextSort(sort, "product_name"))}>Product</button></th>
+                <th><button onClick={() => setSort(nextSort(sort, "brand"))}>Brand</button></th>
+                <th><button onClick={() => setSort(nextSort(sort, "category"))}>Category</button></th>
+                <th><button onClick={() => setSort(nextSort(sort, "avg_price_90d"))}>Avg 90d</button></th>
+                <th><button onClick={() => setSort(nextSort(sort, "confidence"))}>Confidence</button></th>
+                <th className="reason-col"><button onClick={() => setSort(nextSort(sort, "reasoning"))}>Reasoning</button></th>
               </tr>
             </thead>
             <tbody>
               {loading ? (
-                <tr><td colSpan={7}>Loading...</td></tr>
+                <tr><td colSpan={12}>Loading...</td></tr>
               ) : items?.items.length ? (
                 items.items.map((item) => (
                   <tr key={`${item.processType}-${item.runId}-${item.asin}-${item.fetched_at}`}>
@@ -694,11 +701,16 @@ function ProductList({ verdict, onBack }: { verdict: VerdictFilter; onBack: () =
                     <td>{formatNumber(item.seller_count)}</td>
                     <td>{formatNumber(item.sales_rank)}</td>
                     <td>{formatCurrency(item.current_price)}</td>
-                    <td className="product-col" title={item.product_name || undefined}>{item.product_name || "-"}</td>
+                    <td className="product-col" title={item.reasoning || undefined}>{item.product_name || "-"}</td>
+                    <td>{item.brand || "-"}</td>
+                    <td>{item.category || "-"}</td>
+                    <td>{formatCurrency(item.avg_price_90d)}</td>
+                    <td>{formatNumber(item.confidence)}</td>
+                    <td className="reason-col" title={item.reasoning || undefined}>{item.reasoning || "-"}</td>
                   </tr>
                 ))
               ) : (
-                <tr><td colSpan={7}>No products found</td></tr>
+                <tr><td colSpan={12}>No products found</td></tr>
               )}
             </tbody>
           </table>